Motion Picture Association (MPA)

  • Employee Education & Engagement
Role

Lead UX Designer

Responsibility

UI/UX & Visual Design

MPA came to us wanting to find a way to encourage movie theatre employees to stay up-to-date and educated on anti piracy methods. They had an existing website but wanted to encourage reengagement with an updated webpage.

Our solution allowed users to track their video training progress, answer and submit a questionnaire, and enter a sweepstakes upon completion. The sweepstates entry provided the insentive employees needed to regularly stay up-to-date on training with little to no management oversight.